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THE BUSINESS COMPANION


STOP! The Importance of a Strong Idea in an Attention-Seeking World
Everyone is fighting for your attention — and as a small business owner, that can feel overwhelming. Lucie Mountain's message is simple: stop shouting louder and start asking whether your idea is actually strong enough to cut through on its own.
Jul 13 min read


The Marketing Spiral
You try a new tactic. It doesn't land. So you try something else. Months pass, energy drains, and a quiet voice in the back of your mind keeps asking why it isn't working. Emma Easton diagnoses the marketing spiral — and offers a clear way out.
Jul 13 min read


Tom’s Top Marketing Tips: Affordable Strategies to Grow Your Business
From SEO and social media to video marketing and email campaigns, these practical tips from Lincolnshire Marketing’s founder will help you grow your business without breaking the bank. Whether you’re aiming to boost local visibility or reach a wider audience, these strategies are simple to implement and proven to deliver results.
Aug 12, 20253 min read
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